Planet O-live Pillars
Agricolture
PILLAR 1
For an agriculture that respects the planet
We believe that productivity and sustainability can coexist as drivers of economic returns and product quality. For example, sustainable olive growing practices that involve better or lower use of pesticides have a positive impact on the quality of the product, biodiversity and costs.
Objectives
PARTNERSHIPS FOR SUSTAINABLE OLIVE GROWING
By 2030 more than 1 million trees will be managed more sustainably, planted or recovered, thanks to partnerships inside and outside the Avril Group.
We will invest and create partnerships inside and outside the Avril Group to spread the Planet O-live Academy's sustainable agricultural practices by planting and/or recovering olive trees with the goal of impacting more than 1 million plants, reducing impacts compared to traditional agriculture.
To date
we have reached
With the Planet O-live Academy dissemination events, we work toward the goal of spreading practices for an increasingly productive and sustainable olive growing.
With the Planet O-live Academy dissemination events, we work toward the goal of spreading practices for an increasingly productive and sustainable olive growing.
Projects
- Partnerships for a sustainable supply chain
- Academy divulgation plan to olive growers
- Partnership with le Olivastre
Objectives
PROTECTING BIODIVERSITY
Preserve and recover biodiversity by promoting lower use of pesticides in olive growing.
Through the Planet O-live Academy we are working to promote a scientific approach that ensures the use of fewer and fewer chemicals in olive growing and only when necessary. In 2023 we will begin this journey by launching the 1st oil in Italy certified to have zero pesticide residues, with even higher standards of quality, safety and biodiversity.
Projects
- Reducing the use of pesticides in the fields
- Launch of "Zero Pesticide Residues"
Objectives
PLANET O-LIVE ACADEMY
Obtain the signature of our "OLIVE OIL CHARTER"
by 100% of our supplier by
2025 and create the "Sustainable Production Manifesto" by 2024.
In 2022, we founded the Planet O-live Academy: the Sant'Anna School of Advanced Studies - Pisa, UniPG, Confagricoltura, and Assoprol came together to define guidelines for a more virtuous cultivation and production and to involve farmers in sustainable olive growing. The goal is to work together on a "Sustainable Production Manifesto " and reach 1 million people by 2030.
Projects
- Signing of the “olive oil supplier’s charter”
- Academy pilot projects with selected growers
- Sustainable Production Manifesto
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